Tbe author reviewed the research progress of the creative transformation of traditional Chinese medicine health culture and its new media communication,and believed that with the development of media technology,the massive growth of information dissemination and the rapid expansion of media organizations,the "health culture of traditional Chinese medicine"with the characteristics of being close to the people has become a popular topic among mass media organizations and various new media platforms.In the mass media,TCM health and health preservation culture presents a new landscape of "multiple...